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Building a Business You can Eventually Sell – The New Frontier

The Business of YOU

At a recent networking event for An Empowered Woman, at the Luxe Hotel, in Los Angeles, the subject was brought up on how important it is to create a business for yourself that you can eventually sell.  With more and more people starting new businesses, I believe this is an important aspect to consider. I often attend networking events, in which a large percent of entrepreneurs work for or represent another company other than themselves.  I … [Read more...]

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The Good, Bad and the Ugly of Using Promotional Products

megaphone

I thought I would write my Andy Rooney observation of promotional products that are often used by small business owners to help others remember their products and services.  I personally believe promo items are a great way to stand out from the rest of the crowd  if carefully chosen.  I have attended tons of networking events where these items are often on display.  Since small business owners are cutting back on advertising costs and promo … [Read more...]

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Business Networking Success Tip: Get Thee To the Point!

I frequent many offline business networking events, and also host my own weekly meeting.  There is always a point in the agenda, when the attendees are asked to give some sort of elevator pitch. Or, in the case of a speed networking event, each person has 3 minutes to tell the partner sitting across from them about their business.  No matter what the format, at some point, at least 2 people will exchange information about their products … [Read more...]